The Market is La Marina’s convenience store and café, located in Península Papagayo. I was responsible for the redesign of the store’s visual identity, including signage, packaging, printed materials such as menus, and retail merchandise. Creating a balance between the old logo but giving it a more modern appeal with the graphics. I also coordinated the production of signage and other printed materials.

The result is a modern, minimalist yet dynamic brand, accompanied by a collection of illustrated characters that bring life to the copy and reinforce the visual identity of the space.